Driving Performance through Customer Value


Program Language

This program will be conducted in English.


Who should attend

Executive & Senior Managers (L2/L3) who want to foster a culture of top performance in their area of responsibility. 


What you learn

In this L2-L3 program you will learn to explore your customers’ needs and foster a continuous customer dialogue (with external & internal customers). Empower employees to fulfill customer needs and create engaging and meaningful targets. Prepare to start a continuous improvement process to unleash the untapped potential of your employees and learn to embed performance dialogue – how to discuss target deviations with your team to use it as an opportunity for improvement.


How you learn
Through the formulation of needs hypotheses, process observations at the customer and subsequent customer interviews, you will identify potential ways to increase the value of your products and services for the customer.
In the multi-modular program, you will combine theory and practice, joint learning and individual application of what you have learned, right up to the concrete implementation atone of your customers as part of the "Personal Challenge".


Your benefits

  • Understand how customer orientation and customer value generation can be operationalized
  • Development of valuable insights into customer value-oriented management
  • Empowering your employees to identify and meet customer needs


How to register

*Please click "register in we.learn" and mark your interest via clickling the "request a class" button.

Driving Performance through Customer Value

  • Duration

    2 modules, 6 days in total plus coaching sessions

  • Date & location

    If you are interested in this program, please contact us or mark your interest in we.learn*.

  • Investment

    4,800 € (plus travel and accommodation)

  • Participants

    22 participants

  • Your contact

    Julia Arnold