AI in Sales: compact, in-depth, and practical

Program Language
This program will be conducted in German.

Who Should Attend
This training is for all sales managers and key account managers, field sales representatives and sales professionals, business development and sales support specialists and executives working at the intersection of technology and sales. Basic knowledge of AI and prompting is required to participate.

What You Learn
With AI, you can take your sales routine to the next level: qualify leads more efficiently, analyze competitors from the customer’s perspective, and communicate more personally – thanks to AI-powered bots that generate content quickly and precisely.
You’ll develop compelling sales strategies for different target groups, automate routine tasks like scheduling and quote creation, and prepare thoroughly for meetings and negotiations. The result: more time, greater clarity, and stronger impact – for a modern, data-driven sales approach.

How You Learn
Short, focused impulses lay the foundation for understanding. Through interactive collaboration on the whiteboard, ideas are exchanged and directly applied. Prepared prompts can be tested and refined, while hands-on practice with AI tools ensures immediate application and lasting learning. This is how theory becomes real-world competence.

Your Benefits

• Time efficiency: Automated processes give you more time for strategic tasks.
• Higher closing rates: Targeted and personalized communication increases your chances of success.
• Competitive advantage: Use state-of-the-art AI technologies to set yourself apart from the competition.